
Beyond Promises: Journeys Shared, Successes Earned
What Sets Us Apart
You're striving for something more – growth, clarity, impact. We get it. That ambition is exactly what drives us too. It demands not only a clear vision but also a partner you can implicitly trust to guide you through the complexities. That’s why we challenge our partners to reach further and aim higher, but we do it with empathy, understanding the hurdles along the way.
Don't just take our word for it, we know that trust isn't just claimed; it's built through consistent action and proven results. Explore the stories below from leaders and teams like yours, who embarked on their journey with us. Let their results showcase the difference a trustworthy, dedicated partnership can make.
WHAT CLIENTS SAY
"Brendon has been great to work with in a coaching capacity. He has taken the time to understand me as an individual, my preferences, challenges as seen through my eyes and tailored his approach to suit.
Brendon continues to challenge me in the best sense of the word. When I was new to my role, his support has helped me to recognise some of my blind spots and highlighted both the skills I have and additional knowledge that can help me move and tackle them.
The tools, insights, and discussions continue to be useful on a daily basis, both to my self-development as a leader and how I look to enhance leaders in my team.
Even if you think you’ve done it all before, I would recommend time with Brendon. He will challenge your preconceptions and have you curious to delve deeper."
Evan W | Group Manager, Delivery
WHAT CLIENTS SAY
"Leadership isn’t just about strategy—it’s about understanding people. Over the past seven years, Brendon has played a critical role in helping us elevate how we lead at every level of the organisation.
As CEO of an organisation spanning disability services and social enterprises, I’ve seen first hand how Brendon’s work transforms leadership from transactional to deeply connected and intentional. His use of the Insights Discovery model has been a game-changer—allowing our team to decode communication styles, reduce friction, and build genuine trust. It didn’t just improve how we talk to one another—it shifted how we think about ourselves and how we show up as leaders.
What sets Brendon apart is his no-nonsense honesty and unwavering authenticity. He doesn’t deliver surface-level coaching. He challenges you—sometimes uncomfortably so—but always with purpose. The results speak for themselves: more cohesive leadership, clearer direction, and a stronger, more emotionally intelligent team culture.
If you’re seeking a coach who will stretch your thinking, hold up a mirror, and drive lasting change, Brendon is someone you want on your side."
Michelle M | Chief Executive Officer
WHAT CLIENTS SAY
"I have worked with Brendon for eight (8) years and have appreciated his experience and expertise with human resource management support.
Of notable mention is Brendon’s highly valued work implementing Employment Hero as an organisational human resource information system, and his obvious passion for learning and development.
He genuinely enjoys seeing people progress in their careers, and I have no doubt that the time and effort he has dedicated towards supporting and encouraging some people has made a positive and memorable difference.
During our time working together, Brendon developed and implemented countless team L&D projects which have helped elevate our organisation as a learning champion, and he has actively contributed towards coaching and mentoring members of our team to achieve their goals."
Craig H | Chief Executive Officer
WHAT CLIENTS SAY
"I have had the privilege to work and have known Brendon for the past seven years and have appreciated his practical experience, no-nonsense honesty and expertise with human resources solutions, leadership development, and business management support.
Working with B.S.Croft Consulting has given us the confidence to implement a new HR system, staff development tools and other HR digital platforms to help us maintain our leadership in the market place.
Having someone we can trust, to help us manage the implementation process and also assist with the change management process within our team was incredibly valuable.
Now with better insights into our global HR workforce, more effective leaders and into all our business workplaces, we can make better decisions.
If you’re seeking an HR business coach who will stretch your business mindset, processes, workforce thinking and drive lasting change, Brendon is someone you want on your side.
So I would confidently recommend Brendon to any executive teams, emerging leaders, and business owners who are serious about delivering growth and ready to take their business to the next level."
Laurent B | Group Chief Financial Officer
WHAT CLIENTS SAY
"Brendon has been such a great support for me throughout my career, providing me with both strategic and tactical HR advice and coaching. He delivers his advice with radical candor, but make no mistake, it is done with absolute care and compassion, challenging thought and ideas."
Tanya M | People & Culture Manager
WHAT CLIENTS SAY
"As Executive Director of an organisation delivering disability support services and operating multiple social enterprises, I’ve had the privilege of working closely with Brendon over the past seven years. His coaching has been instrumental in shaping the way our leadership team communicates, collaborates, and grows.
Brendon’s use of the Insights Discovery profile provided our team with a powerful framework to better understand ourselves and each other. By identifying individual communication preferences, he helped us unlock a new level of self-awareness and empathy—critical tools for working collaboratively in high-pressure environments. The result has been clearer communication, more cohesive teamwork, and stronger leadership across the board.
Brendon’s coaching style is both personable and challenging. He creates a space where people feel heard, yet never lets them settle for surface-level thinking. He is genuine, authentic, and unflinchingly honest—traits that make his coaching transformative. You may not always hear what you want to, but you’ll hear what you need to, and you will improve under his guidance.
I would confidently recommend Brendon to executive teams, emerging leaders, and business owners who are serious about growth and ready to be challenged.
His impact on our organisation has been profound, and I have no doubt he will bring the same value to others."
Kahli O | Executive Director


